The Forget the Office Method

The path we walk together.

Building a business you love isn't about doing more — it's about doing things in the right order. This is the nine-step journey we move through together: inner alignment first, strategy and visibility second, so what you build is truly yours, and built to last.

9 steps 3 phases Inner work → outer build
Why the order matters

Most business advice starts with tactics. We start with you.

You could have the smartest funnel in the world — but if it's built on someone else's blueprint, or on a nervous system running on empty, it won't hold. So before we touch a single offer or ad, we make the foundation solid: your direction, your body and mind, your confidence. Then we build the business on top of it.

The usual way

Pick a niche, copy a funnel, run some ads — and hope the confidence catches up later.

The Forget the Office way

Get aligned, clear and confident first — then build a brand, offers and marketing that already feel like you.

The whole path, at a glance

Nine steps, three phases.

Alignment, then foundation, then momentum. Here's the full journey before we walk it step by step.

01Authenticity
02Somatic Embodiment
03Confidence
04Research, Niche & Ideal Client
05Brand
06Offers & Messaging
07Marketing
08Sales
09Launch & Execution

Scroll to see all nine ›

Phase I · Alignment Phase II · Foundation Phase III · Momentum
Step by step

The nine steps, walked.

Phase I · Alignment

The inner foundation

Before a single funnel or offer, we make sure the ground you're building on is you — aligned, unblocked, and sure of your worth.

01

Authenticity

Ensuring your direction is authentic and aligned — so you're building the business you actually want, not the one you think you should.

02

Somatic Embodiment

Clearing the blocks held in your body and mind, so you can take aligned action without self-sabotage getting in the way.

03

Confidence

Cultivating unshakable confidence and trust in yourself and your expertise — the kind that lets you be seen.

Phase II · Foundation

The business, built on solid ground

Now we design the business itself — clear on who it's for, what it offers, and how it speaks.

04

Research, Niche & Ideal Client

Researching what's already out there, deciding your unique path, and getting to know your soulmate client inside out.

05

Brand

Designing the home and foundation of your business — the look, feel and identity everything else lives inside.

06

Offers & Messaging

Creating offers that genuinely meet your soulmate client's needs, and messaging that speaks straight to them.

Phase III · Momentum

Out into the world

With the foundation set, we take it to the world — visible, structured, and built to keep moving.

07

Marketing

Creating your marketing strategy to shine your light far and wide — in a way that's sustainable, not draining.

08

Sales

Building a sales funnel that guides potential clients from first interest to a confident yes.

09

Launch & Execution

Launching — or re-launching — your business into the world, with the systems and structures that let you take consistent action.

Merce guiding a founder through the Forget the Office method
You don't walk it alone

Wherever you're starting, there's a step with your name on it.

You don't have to do all nine at once. Some founders need the inner work first; others are ready to build and be seen. Together we find where you are on the path — and take the very next step from there.

Not sure where you are on the path?

Take the 2-minute path finder and we'll point you to the way of working that fits you right now.

Find your path